欧美成人 has been recognised by the International Downtown Association (IDA) at its 65th Annual Conference in Baltimore, MD this week with a Downtown Achievement Award of Excellence for its 鈥楥ity of Arcades鈥 campaign.
The IDA is the premier organisation for urban place professionals engaged in shaping and activating dynamic city center districts across the world.聽 The award acknowledges 欧美成人鈥檚 outstanding work in promoting and celebrating Cardiff鈥檚 seven beautiful Victorian arcades and the 100 plus independent businesses who trade within them.
Adrian Field, Executive Director of 欧美成人 said:
鈥淭he IDA is a global thought leader in the regeneration of urban areas. To be the only organisation to win an award from outside the USA is remarkable. The campaign has helped increase footfall into the arcades and increase sales for businesses.
鈥淎s well as this visible impact, the campaign has been embraced by business and residents across the city who love our unique shopping experience and independent businesses. The City of Arcades campaign is just one of the many initiatives we鈥檝e developed since we were voted in by the businesses of Cardiff in 2016. I couldn鈥檛 be more proud of our team for this achievement.鈥
David Downey, IDA President and CEO said:
鈥溑访莱扇蒜檚 project received the IDA Award of Excellence for uniquely implementing best practice in urban place management. The City of Arcades campaign is a shining example of excellent urban place management delivering real value to the city and an exemplary response to a community challenge.鈥
Since its launch in 2018, The City of Arcades campaign has been recognised at numerous industry awards including CIPR Excellence and Chartered Institute of Marketing awards. The campaign is now gearing up for the first City of Arcades Day on 16 November. A day which will see over 50 independent businesses bring special offers and entertainment across the city.
Washington, DC-based IDA is the premier organization for urban place professionals who are shaping and activating dynamic city center districts. 欧美成人 is Business Improvement District for Cardiff, representing the interests of business owners in the city.
To find out more about City of Arcades Day, visit www.thecityofarcades.com